NAAA Annual Convention & Exposition
December 8–11, 2014 ♦ Louisville, Ky.
Connecting Rural and Urban America
Presented by Trent Loos
Connecting rural and urban America by sharing the positive story of production agriculture has been the mission of Trent Loos since he walked into a radio station in Spearfish, SD in 2000 and asked to do his own program. That dream of this sixth generation United States farmer, often touted as an agricultural activist, came true on January 8, 2001 when “Loos Tales” aired on radio station KMZU in Missouri. Today, 3 million listeners on nearly 100 radio stations in 19 states hear the show every day, along with many who listen online worldwide. In addition to “Loos Tales”, Trent now hosts and produces a daily, one-hour radio program entitled “Rural Route,” “Illinois Truth Be Told”, “Dakota Trails and Tales” and “Colorado Trails and Tales,” which are available at his website www.LoosTales.com.
Trent travels the globe to unearth stories about the people involved in the many different facets of production agriculture and to spread the good word about food producers. In 2013, Trent traveled to 22 different states, Ireland and Canada to share his passion for an industry he truly believes in. He encourages producers to stand up and proudly tell consumers about life on their operations. He utilizes modern technologies to share his experiences abroad and to “spread the good word” about this age-old and “essential to life” industry with his radio and web audience.
In 2008, Trent was recognized by West Quest as the “Voice of Rural America.” Written Loos Tales columns are printed weekly in the High Plains Journal and reprinted in countless other publications. He enjoys volunteering when he can with the All-American Beef Battalion.
Trent was raised on a diversified farm near Quincy, IL and got his start in swine production with a runt pig at the age of five. He and his father expanded their operation to a purebred seedstock company that supplied boars and gilts to producers nationwide. Along the way, he earned an American Farmer Degree in FFA and won numerous awards at state and national swine shows. In 1990, Trent expanded his operation to include purebred Limousin and Angus cattle. Quarterhorses were added to the mix in the late ‘90’s, meat goats came to the ranch in 2008 and now the family is returning to its pig-rearing roots with 40 sows. Last year they sold prize-winning show pigs into 12 different states.
Trent and his wife Kelli enjoy living on the ranch in central Nebraska with their daughters, Libbi, Lindsi and Landri. Their adventures as a family include traveling, training and riding horses, youth sports, 4-H and archery.
Sponsored by BASF.
Sponsored by BASF.